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Have the European football competitions fostered a European consciousness and European identity? There are unmistakable parallels between the political and economic integration of Europe and the history of European football competitions, but these do not suffice to answer this question in the affirmative. In the run-up to the World Cup, whose slogan is “A Time to Make Friends”, the author discusses integration issues emanating from the naturalisation tests of Federal German Länder from an educa…
Volkshochschulen stehen vor der Herausforderung, sich auf einem von zahlreichen Anbietern umkämpften Bildungsmarkt zu behaupten. Ein klar konturiertes Profil und eine adressatengerechte Kommunikation sind wichtige Voraussetzungen, um im Feld konkurrenzfähig zu bleiben. In diesem Studientext behandeln die Autorinnen Prinzipien einer an der Corporate Identity einer Einrichtung orientierten Öffentlichkeitsarbeit. Sie beschreiben hierzu geeignete Kommunikationsformen und Medien und stellen ausgew…
The following article focuses the neglected relation between identity and learning by reconstructing foreign language learning efforts by adults. In spite of educational policy’s proclamation of (continuous) lifelong learning, real learning processes are characterised by various discontinuities. Adults deal with these discontinuities by perceiving, describing and structuring them dependent on their self-images as learners. Interpretations of interviews with adult language learners supply eviden…
The following article focuses the mostly neglected relation between identity and learning by reconstructing foreign learning efforts by adults. In spite of educational policy's proclamation of (continuous) lifelong learning real learning processes are characterized by various discontinuities. Adults deal with these discontinuities by perceiving, describing and structuring them dependent on their self-images as learners. Interpretations of interviews with adult language learners supply evidence …
