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Überlegungen, Marketing in der Weiterbildung zu realisieren, sind beinahe so alt wie die Marketinglehre selbst. Einerseits stehen Erwachsenenbildner/innen immer noch der Thematik skeptisch gegenüber, andererseits ist nach dem Marketingboom in der Weiterbildung am Anfang der 1990er Jahre zu vermuten, dass sich Marketing auch in der EB-Praxis bewährt hat. Für die vorliegende empirische Fallstudie hat die Autorin vier Volkshochschulen über einen Zeitraum von zwei Jahren begleitet, um die Akzeptanz…
Konzeption und Durchführung von Weiterbildungsveranstaltungen basieren immer auch auf bestimmten, meist impliziten Annahmen und subjektiven Theorien. Neben dem professionellen Selbstverständnis der Lehrenden, der Sicht auf die Teilnehmenden und auf die Prozesse des Lehrens und Lernens spielen dabei auch die Vorstellungen über das Wissen, das vermittelt werden soll, eine bedeutende Rolle. Auf der Basis einer Interviewstudie arbeitet die Autorin diese Grundlagen des Unterrichtens heraus und en…
Die Handreichungen der Reihe "Szenenwechsel im Alltag" sind als didaktische Anregungen für Weiterbildner/innen in den neuen Bundesländern konzipiert. Kern des Bandes zur Familienbildung sind Interviews mit ostdeutschen Familien, die in drei Tonkassetten vorliegen. Das hier veröffentlichte Begleitbuch enthält Beiträge, die Hintergrundwissen zum Familienalltag liefern: zur familialen Sozialisation in der DDR, zur Ausdifferenzierung unterschiedlicher Familientypen in Ost- und Westdeutschland und z…
Teachers‘ professionalism in adult and continuing education is often requested but practically implemented in only a few countries. In Austria and Switzerland, over the past years systems were established with the support of relevant stakeholders, which advance this required professionalism. Based on the exchange of experts in both systems as well as analyses of materials and literature, the following article identifies the key factors, which contributed to the successful establishment of the i…
Working in small groups can be regarded as constitutive for learning with cases. Using the example of case-based “train the trainer courses”, this contribution focuses on cooperative learning processes in small groups regarding the contents of the conversation and discussion structure as well as the effects on the competence development of individual adult learners. The presented results provide an insight of the processes of situated, problem-based learning in small groups which are common in …
Holzapfel, Günther: More self-consciousness for pedagogy! A reply to REPORT 3/2003 titled "Brain and Learning" Referring to REPORT 3/2003 with its main theme "Brain and Learning" the author criticizes tendences in pedagogy which consider some results of neuro-sciences as confirmation for a naturalistic and biologistic trend. He pleads for emphasizing those aspects of neuro-sciences which are confirmations against obsolete concepts of learning and education as an accumulation of knowledge wi…
Case-reconstructive quality circles have hardly ever been tried out in adult education. Under the direction of trainers, course teachers reflect the quality of their work in a mutual process. Their own teaching/learning situation serves as illustrative material. It is self-evident that this method relies on mutuality and must be voluntary. The method, which is explained with the aid of a practice example from the KVHS Northeim, has its origins in health care.
Common staff qualification concepts hardly ever pay attention to the needs of disabled people. Qualification measures for sensorically handicapped employees must, however, yield a surplus. Above and beyond the teaching of professional know-how, problems have to be addressed which derive from the handicap and affect day-to-day work. The article gives information about a further education concept for people with hearing disabilities and about the chances and difficulties in its implementation.
279 participants in a survey on elearning applications for foreign language learning in Volkshochschulen (German adult education schools) had little prior knowledge. While they do indeed have interest in such applications, they still keep to formats known from their previous learning experience. The participants in the survey estimate the potential of e-learning applications for foreign language learning as positive, but only in combination with traditional non-virtual classes. The…
