Research
We explore how adult education can be made inclusive, digital and effective.
Services
Digital tools, specialist portals and data – for teachers, researchers, students and interested parties.
Institute
We offer research, transfer and infrastructure for lifelong learning.
Marketing und Erwachsenenbildung – ein Widerspruch? Was hat Guerilla-Marketing mit Weiterbildung zu tun? Marketing hat auch in die Erwachsenenbildung Einzug gehalten, und das auf besondere Weise. Sie biedert sich dem kommerziellen Marketing aber nicht an, sondern nimmt selbstbewusst die eigenen professionellen Wurzeln zur Kenntnis und generiert daraus einen eigenständigen Marketingansatz. Der Studientext, sozialkritisch und unkonventionell angelegt, zeichnet die Diskurse des kommerziellen wi…
The development of typologies is used as a method in social and educational research that helps to systematically reduce complex information. Thus, developing typologies facilitates theoretical as well as empirical clarification and contributes in this way to the attainment of scientific insights. Typologies are based on the results of comparisons derived from analysing empirical material. These results are then clustered and outlined as dimensions for allocating individual cases, identifying i…
Due to the increasing blur of learning boundaries, the need arises for re-defining the concept of learning space. Based on an understanding of learning space, which refers to the local circumstances within organized education programs, the article initially aspires to include the debate on learning space in the discussion of informal learning, before it then focuses on the relation between time and location and the significance of virtual learning spaces. The article itself does not re-define t…
The term “multiple literacy“ is up-to-date. Taking up the history of the term, we are attempting to contribute to a clarification. The relation of writing and reasoning on the one hand, and writing and society on the other is disputable. On that score, we are tracing the discussion and putting the concept of “legitimate literacy” up for debate.
Theories of Adult Education On the basis of three selected contributions, the adult pedagogical theory discussion which began in the 1980s, 1990s and 2000s will be explored. The issues handled here concern the subject-matter relatedness and conceptuality used, the empirical binding and historical localisation, as well as the influence through the so called sister disciplines. The stages of the theory discussion which are addressed convey an ambivalent picture which moves between confidence, …
For the author the term of learning place is like a bus: In lifelong learning there is learning always and everywhere. Anyhow the term is important as a perspective for contemplation and as a heuristic key. The author goes into the matter of the different facets of the term and formulates tasks of learning places, especially in the borderless learning area of lifelong learning. He critically points out by all means several excesses of the learning place development, where the didactical figu…
Etymologically contemplated, »validation« labels a process though which an object is awarded sturdiness or worthiness. In the educational area the word - under consideration listed in the series »glossary« here – aims at the process of acknowledgement and on making use of informally acquired competencies. The term »validation« is therewith the counterpart in the area of informal learning for »certification« in contexts of formal education.
